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Setting Sail Again and Exploring New Opportunities Together - Jining Machinery Industry Association's European Inspection and Exchange Delegation Enters Hanover Industrial Fair

Faced with the important opportunity of accelerating the restructuring of the global new development pattern, Chinese enterprises have embarked on a new wave of "going global". In order to better build the overseas development engine of the association's member enterprises, learn advanced technology, deeply cultivate overseas markets, and introduce high-quality resources, from April 21-28, 2024, Jining Machinery Industry Association organized a 30 person inspection and exchange team from 22 enterprises to Europe, to understand the leading advanced technologies and development models in the industry, and explore the path of transformation and upgrading and technological innovation in Jining's equipment manufacturing industry.

On April 22nd, the first stop of the inspection and exchange delegation entered the 2024 Hanover Industrial Fair in Germany.

HANNOVER MESSE was founded in August 1947. After more than half a century of continuous development and improvement, it has become the largest international industrial event today. It is considered an important international event that connects the technical and commercial fields of the world, a barometer of world industrial trade, and a barometer of global industrial technology development. It is reported that the theme of the 2024 Hanover Industrial Fair is "Injecting Vitality into Sustainable Industrial Development", focusing on the latest products and industry trends such as Industry 4.0, artificial intelligence, 5G, mechanical engineering, electrical engineering, and energy supply. Chinese companies continue to maintain a positive attitude and integrate into the international market. More than 1000 Chinese companies have registered to participate in this year's Hannover International Fair, with a net exhibition area of over 17000 square meters.

The European market contains a wealth of business opportunities, and equipment manufacturing enterprises in Jining have been seeking a pivot to open the door to the European market. The members of the inspection and exchange delegation have a deep understanding of this international event. Entrepreneurs unanimously believe that this is a very rare learning opportunity, which not only broadens their horizons, but also finds new directions for member enterprises to move towards internationalization. With the wave of Chinese enterprises going global once again boiling, member companies will take this exhibition as an opportunity to continuously consolidate the foundation of international cooperation, focus on the needs and expectations of European related industries, fully leverage their own industrial supporting and basic advantages, accurately connect with international enterprises' industrial adjustments and layouts, enhance the cohesion of internal and external industrial cooperation, and build more channels and bridges for deepening cooperation, opening up a new journey of global development!

The organization of member companies to conduct inspection and exchange activities in Europe this time is the second time in four years that the Jining Machinery Industry Association has formed a group to travel abroad, and it is also an important part of the association's "Entrepreneur's Journey" activity. In addition to visiting the Hanover Industrial Fair, the inspection team will also visit the 2024 Intermat 2024 in Paris, France on April 25th. In the future, Jining Machinery Industry Association will organize enterprises to carry out various investigation and learning activities in Southeast Asia, Russia, Japan and countries and regions along the "the Belt and Road" in batches and step by step according to the "Sailing" plan. The "Sailing to the Sea" program launched by the association aims to enable member companies to fully understand the latest developments in the global manufacturing industry, learn new technologies, seek new partners, and showcase the development and opportunities of Jining's manufacturing industry to the world, further strengthening and deepening exchanges and interactions with the global manufacturing industry.

Information source: Jining Machinery Industry Association

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